There’s many potential affiliate marketing problems which you’re likely to experience as a beginner affiliate. For starters there’s overwhelm. When you start signing up to free training in affiliate marketing you’ll get a tonne of information thrown at you. Your inbox will fill up with offers.

Once you get started, there’s thousands of potential products you can promote. There’s hundreds of hours of video trainings you can access too. You can easily get stuck in learning mode, overwhelm or simply confusion.

Once you decide on your product there’s the question of marketing strategy. There’s a few ways you can promote affiliate products and you can choose to become a blogger, video blogger or use paid marketing or social media. With all these options and choice you can see why around 95% of affiliates give up and only 5% go on to build an income from it.

One way to avoid the confusion is to access a video training series and join an online community.

Affiliate Marketing Problems – Clarity

To get clarity is a major advantage you’ll have over the rest. Clarity with an affiliate business means you know what you’re doing on a daily basis. But this doesn’t come straight away. First you need to choose what is going to work best for you. Should you promote physical products or digital? What niche are you most interested in promoting? Are you going to start a blog or a video channel. Will you use paid marketing and build an email list, or promote products in another way, such as through social media?

Once you have a plan, have chosen your product and have a marketing strategy, you’ll be able to get moving. But before that stage there’s likely to be a lot of confusion. The main things you should get clear on are:

• What product/s to promote
• Your niche/topic
• The marketing strategy you will predominantly use

Affiliate Marketing Problems – Choosing A Marketing Strategy

Your marketing strategy is often determined by your product and/or your particular circumstances. For example, if you’re promoting a low value physical product, you might want to use a free/cheap marketing strategy. With a high ticket product range, it’s easier to use paid marketing because you stand to recoup more when you start selling. Whereas low valued products will make it more difficult to come out with a profit when using paid ads.

While free marketing strategies are free, they also present their own problems too. In a competitive topic, you’re more likely to struggle getting traffic with a free marketing strategy such as blogging or video blogging. Paid marketing can be prohibitive without a high ticket offer in certain niches, but it’s much faster and more scalable than other organic marketing tactics.

Affiliate Marketing Problems – High Competition

A highly competitive niche might offer a larger potential for selling high value items, but the level of competition means that organic marketing is difficult, and paid marketing expensive.

A low competition niche might offer lower cost advertising and less organic competition but often is harder to monetise too. To answer this problem you might choose a sub-niche. A sub niche is a niche within a niche which still offers the ability to sell high value items but has less competition.

Sub Niches For Affiliates

For example the health and wellness niche is heavily subscribed, with thousands of affiliates in it. But choose a sub niche in this area and you’ll cut down on the competition. For example, Yoga is hugely competitive. But a sub niche which might offer less competition is Yoga for seniors. Or chair yoga for seniors. By specifying a specific sub niche you lower the competition and attract specific visitors who are interested in your particular topic.

Affiliate marketing is a competitive niche in the money making online topic. But you can lower the competition by focusing on affiliate marketing for seniors, or affiliate marketing for retirees, for example.

Following A BluePrint

One of the best ways to overcome affiliate marketing problems is to find and follow coaches and mentors who have already succeeded. Use the products they recommend and follow the strategies which successful affiliates have used.

You can learn more about the best affiliate marketing business model, such as high ticket sales funnels in the free video series.